ABOUT THE BRAND
Huesday*
Huesday* is a contemporary graphic design studio specialising in brand design and strategy. To connect with their audience and differentiate from competitors who favour minimalism, Huesday* chose a bold and energetic approach.
Their logo and overall brand identity were crafted to feel both authentic and engaging. A youthful, edgy brand strategy was developed to maintain cohesion while resonating strongly with their target audience, capturing the creative and modern spirit that felt organic to their brand.
ABOUT THE PROJECT
YEAR OF COMPLETION
2025
LOCATION
Sydney, AUS
SERVICES
Logo Design
Brand Design
Brand Strategy
Website
Social Media
ABOUT THE BRIEF
The brief called for a brand identity that would help Huesday* break away from the typical minimalist design studios and connect with a younger, creative audience. It needed to be bold, and authentic reflecting the studio’s personality. The challenge was to create a cohesive yet edgy brand that speaks directly to youthful creatives without losing sincerity.
INDUSTRY
Creative & Media
ROLE
Lead Designer
Creative Designer
COLLABORATORS
N/A